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Netmeds and the Future of Medicine


As COVID-19 engulfed the world, the need for medical services and medicines went through a sea change. On one hand, the world was grappling with the immediate need for COVID-related health infrastructure. The pandemic has lent a sudden push to the e-pharmacies business in India.


To understand the sector and the impact of technology in this booming business, Bruce Schwack from Netmeds.com joined us for a free-wheeling discussion.


With the evolution of online pharmacy to an online care system, Bruce has witnessed the little pharmacy turn into a Walgreen superstore. Customers are driven to online pharmacies which have turned into a health & wellness superstore. Watch this interaction to understand what he thinks about the segment and the role that Netmeds will play in shaping this Industry.



This discussion focuses on:


  • The online-offline pharmacy collaboration
  • The disruption in the pharmaceutical supply chain due to Covid-19
  • Exceptional customer service via digital transformation
  • Voice technology and its impact in this segment
Bruce Schwack

Bruce Schwack

Director of Communications & Chief Customer Experience Officer, Netmeds.com

Bruce has developed and managed customer service centers for multiple brands throughout the world, including more than 50 centers throughout India. He has resided in Chennai since 2008. 

Priyanka Ahuja

Priyanka Ahuja

VP, Customer Success Jio Haptik

Priyanka comes to us from London Business School prior to which she has been part of the Indian startup ecosystem in the zero to one journey of Chai Point and Uber Eats India.
At Uber Eats, she was responsible for launching the restaurant marketplace in Bangalore. At Chai Point, she was the first female member of the core team and also the youngest Business Head. She wore multiple hats - built the B2B arm of the business ground-up while scaling it to become a key revenue driver of the business